SERO

Your reputation is bigger than your brand looks. We build the brand, web, and creative that fix that.

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Creative Studio

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Valley Services

Boutique Creative Studio · Palo Alto · Madrid.

STATS

Building top brands in the digital realm.

The studio that established companies trust to look established.

0+

(brands transformed)

0 years

(building presence that compounds)

Projects

Christie's Real Estate

(

Content & Capture

)

Christie's Real Estate

(

Content & Capture

)

XO SUFREN

(

Full Suite & Flagship Build

)

XO SUFREN

(

Full Suite & Flagship Build

)

Valley Services

(

Full Suite & Flagship Build

)

Valley Services

(

Full Suite & Flagship Build

)

Sentinel Law Group

(

Web Design & Development

)

Sentinel Law Group

(

Web Design & Development

)

SERVICES

One house.
Everything your brand needs to look the part.

STRATEGY

001

STRATEGY

001

TESTIMONIALS

The work speaks. So do the people behind it.

"They rebuilt our entire digital presence in weeks, and it immediately changed how clients perceived us."

Valley Services

Co-Founder, CEO

"You identified parts of our positioning we had not even articulated yet. That strategic layer is rare."

Scrappers Racing

“Thank you! I'm really happy with the results.”

Agent

Tanit Luxury Villas

“Excellent! I love it. The homepage turned out absolutely impressive. That image is excellent. Very happy with the work and how you've handled everything.”

Yacht Costa Rica

Founder

"The photos are really great.”

Founder

Yasumi

“Video looks great. Photos look really good too. Great job!”

Agent

Christie's Real Estate

TEAM

The people behind the work.

Janae Salinas

(Founder & Creative Director)

Carlos Pastor

(Chief Marketing Officer)

Elliot Monroe

(Lead Designer)

Process

From first call to full launch. Built for clarity, not complexity.

Immersion

We learn your business, your buyers, and your goals at a depth most studios skip. Strategy before aesthetics, always.

Creation

We translate that foundation into the real thing: identity, site architecture, and copy that places you exactly where you need to be.

Refinement

You are in the room with us. We move through feedback together, sharpening every detail until the work feels undeniably right.

Delivery

We hand off with precision and stay in your corner after launch. What happens next matters to us as much as the build itself.

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FAQs

Questions.

For anything not covered here, reach out. We answer every inquiry personally.

What is Sero?
A boutique brand and web studio in Palo Alto and Madrid. We build identity, websites, and creative direction for established companies that are ready to look the part.
Who do you work with?
Companies that have earned a real reputation and want their brand to match it. We work across trades, professional services, healthcare, real estate, and beyond.
What does an engagement cost?
Where you land depends on scope. We will give you a clear, fixed number before any work begins. No surprises, no hourly meters.
How long does it take?
Most projects launch in weeks, not months. We move fast because we work in a focused team, not a layered agency.
Why boutique instead of an agency?
You work directly with the people doing the work. No account managers, no markup for overhead you never see. Senior attention on every project, by design.
Do you offer ongoing support?
Yes. We stay on after launch and offer retainers for brands that want us in their corner long term.
Can I see your work first?
Always. Visit the Work page to see real projects built to perform, not just impress.
What if I’m not satisfied?
We build in collaborative review at every stage, so you are never surprised at the end. We do not consider a project done until you would put your name on it.

FAQs

Questions.

For anything not covered here, reach out. We answer every inquiry personally.

What is Sero?
A boutique brand and web studio in Palo Alto and Madrid. We build identity, websites, and creative direction for established companies that are ready to look the part.
Who do you work with?
Companies that have earned a real reputation and want their brand to match it. We work across trades, professional services, healthcare, real estate, and beyond.
What does an engagement cost?
Where you land depends on scope. We will give you a clear, fixed number before any work begins. No surprises, no hourly meters.
How long does it take?
Most projects launch in weeks, not months. We move fast because we work in a focused team, not a layered agency.
Why boutique instead of an agency?
You work directly with the people doing the work. No account managers, no markup for overhead you never see. Senior attention on every project, by design.
Do you offer ongoing support?
Yes. We stay on after launch and offer retainers for brands that want us in their corner long term.
Can I see your work first?
Always. Visit the Work page to see real projects built to perform, not just impress.
What if I’m not satisfied?
We build in collaborative review at every stage, so you are never surprised at the end. We do not consider a project done until you would put your name on it.

Engagement

No two brands need the same thing, so we do not pretend to. Every engagement is scoped to your goals and quoted as one fixed number, agreed before any work begins. Here is what a flagship build includes.